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Basement Recordings, Inc In The News
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Basement Studio A Community Asset Students Gets Hands-On Recording Experience BY DARREN HARTLEY NEW YORK-Six years after it opened as an underground
project studio in the Flatbush section of Brooklyn here, Basement Recordings
has established itself as the leading multimedia school in its community Trevor John, owner and director of the black-owned complex,
says its transformation has fulfilled his dreams of empowering local
producers, engineers, and musicians with the knowledge and tools they need to
create their art. "My main idea has always been that people have to have
access," says John, a 36-year-old entrepreneur who has a chemical
engineering degree from Columbia University and 15 years experience in
electrical engineering. "Technology is impacting on the music business in
a major way. An artist can be extremely talented, but if he can't use and
understand this technology it will affect his music, his marketing. It changes
his whole value. What we've done in terms of the music aspect is create
resources." Basement offers three levels of classes in music
production, digital media, sound theory, MIDI, equipment mechanics, computers,
video, and related fields. The first level covers the basics of digital
recording in a project studio; level two probes such aspects of digital sound
as inputs/outputs, communications, buses, and the various professional digital
formats; and the third tier gives students intense, hands-on experience
working on specific projects. The classes are offered free of charge for approximately
three hours each, a couple of days a week, for six-to-eight weeks per level.
The number of class hours varies with the needs of each student, according to
John. Basement-which also functions as a commercial recording
facility-subsidizes the educational program with fees from the paid projects.
Its overhead is low because most of its equipment is supplied free by
manufacturers interested in contributing to the educational aspects of the
complex. Basement's gear includes a Mackie Designs 24-by-8 console;
Yamaha DMP11, DMP7, and DMP7D units; a Yamaha DMR-8 hard-disc recorder; lomega
drives; Tascam analog tape machines; and an analog six-track recorder from
Japanese manufacturer Vestax. In exchange for their products, the manufacturers receive
reports on product use, suggestions for improvements, and proposals for
equipment development. Other companies-i.e., Commodore Business Computers, NEC
and Innovision-have also established symbiotic relationships with Basement. The studio-cum-school also offers outside seminars
throughout the New York metropolitan area. To date, more than 7,000 students
have attended such programs at Medgar Evers College, the Schomburg Center,
Long Island University, and other schools, says John. "One of the things that amazes me about these guys is
that they consistently get supported and consistently get attendance at their
seminars," says Dave Firestone, VP of sales and marketing at Woodinville,
Wash.-based console manufacturer Mackie Designs. "Usually we say no [to
free-equipment programs], but these guys convinced me. People who are doing
the real work are the ones that we're attracting these days." Harrison William, a sound mixer who is working on a
30-minute video project at Basement, says the facility has provided him with
educational opportunities that might be limited elsewhere. "Here, they allow you to experiment-to come up with a
concept and embellish it," says William, who has worked in a technical
support capacity on "Saturday Night Live" and coordinated the sound
for the independent film "Just Another Girl On The IRT." William adds that inner-city youth now have the ability to
generate revenue for the community by tapping into a multimillion-dollar
industry. "Here, the focal point is to produce a finished product,"
he says. "Then you take that product, develop a market place [for it],
and afterward you can employ the youth and put the money back into the
community. Teddy Vann, a Grammy Award winning producer who has worked
at Basement since its inception, says, "Basement Recordings is that
proper place where new ideas and new visions can be properly cultivated." Vann-who earned a best R&B song Grammy for the 1992
Luther Vandross smash "Power Of Love/Love Power"-adds that
Basement's location has been integral to its success. "It's where it
should be," he says of the facility's East Flatbush site. "A house
in Brooklyn with all the needed attitude to make young minds with vision
possible." Some of those young minds have come full circle at
Basement. Having started out as students, they now teach classes. For
instance, Leroy Francis, an 18-year-old audio instructor, says the access to
the extensive range of technology and interactive instruction opened up
opportunities for him and other youths in Flatbush. "Everything that I'm using now-the mixing and
producing aspects, computers, video-everything that I'm picking up now I can
definitely use later" says Francis. John adds that all of Basement's instructors were onetime
students. He also points out that members of successful bands-like
Immortal/Epic act Funkdoobiest-are Basement alumni. Struggling musicians benefit from Basement's programs by
learning the technology and using the studio free of charge. Trinidadian steel
drummer Garvin Blake, who performed on the P.M. Dawn single "Forever
Damaged," is recording his upcoming album, "Belle Eau Road
Blues," at Basement. The project, a calypso/jazz fusion album that
showcases Blake's world-class steel drumming, also features bassist Bakiti
Kumato, who toured with Paul Simon during his "Graceland" period;
drummer Damon Duewhite, whose credits include Rachelle Ferrell and Harry
Belafonte; and noted bass player Gene Torres. Basement opened in the late `80s as a recording studio in
the cellar of John's East Flatbush apartment. John and Augustin Hinkson, a
medical student who shared a serious interest in music production, recognized
the need for a technological center in Flatbush. In 1989, they solicited
various manufacturers to contribute products finally convincing Yamaha Corp.
to participate. "The relationship began with recognition that Yamaha
was connected to the heart of the black community," says Yamaha senior VP
Ron Raup. "It represented an opportunity to learn more about this growing
market that was responsible for American music, jazz- things of that
nature." Basement's success has been so dramatic that John is
considering expanding the facility "We're busting out at the seams,"
he says. "It got to a point where people would come in and we'd ask, `How
did you know?'" The word-of-mouth is spreading so quickly Basement is
barely able to keep up with demand. "Just recently, people have been
stopping me on the street," says Ricky Roberts, an 18-year-old graphics
instructor at Basement. "They see me with the Basement T-shirt on and ask
me how can they take classes. The word is out that Basement is teaching
technology and they want to be down." August 5,1995 |
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Send mail to basement@usa.com with questions or comments about this web site. Copyright © 1999 Basement Recordings Last modified: June 26, 2004 | |